Unorthodox Investment.

Rare First Edition of Gerald Loeb's Unorthodox Investment

Unorthodox Investment.

LOEB, Gerald M.

Item Number: 94789

New York: Barron's, 1936.

Rare first edition of Loeb’s pamphlet on investing. Octavo, original wrappers as issued. In very good condition.

Gerald M. Loeb was a founding partner of E.F. Hutton & Co., a renowned Wall Street trader and brokerage firm. He was the author of the books The Battle For Investment Survival, which sold over 200,000 copies during the Great Depression. updated the book in 1957 and 1965, as it attained the status of a classic financial text. and The Battle For Stock Market Profits. Loeb promoted a view of the market as too risky to hold stocks for the long term in contrast to well known value investors. He also created the Gerald Loeb Award, given annually for excellence in various categories of financial journalism.

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