First Edition of Ken Fisher's Markets Never Forget But People Do; Inscribed by Him
Markets Never Forget But People Do: How Your Memory Is Costing You Money—and Why This Time Isn’t Different.
Item Number: 65763
New York: John Wiley & Sons, 2012.
First edition of this work by legendary investor Ken Fisher. Octavo, original cloth. Presentation copy, lengthily inscribed by Ken Fisher on the half-title page. Fine in a fine dust jacket. Jacket design by Leila Amiri. Written with Lara Hoffmans.
In Markets Never Forget But People Do: How Your Memory Is Costing You Money and Why This Time Isn't Different, long-time Forbes columnist, CEO of Fisher Investments, and 4-time New York Times bestselling author Ken Fisher shows how and why investors' memories fail them—and how costly that can be. More important, he shows steps investors can take to begin reducing errors they repeatedly make. The past is never indicative of the future, but history can be one powerful guide in shaping forward looking expectations. Readers can learn how to see the world more clearly—and learn to make fewer errors—by understanding just a bit of investing past.