• The Affluent Society

The Affluent Society.

Item Number: 1484

Boston: Houghton Mifflin Company, 1958.

First edition of the economist’s magnum opus. Octavo. Original beige cloth with titles to the spine in silver. Light wear to the spine tips, else near fine in a very good dust jacket. Signed by John Kenneth Galbraith. Listed on Modern Library’s 100 great nonfiction books of the twentieth century.

Galbraith's ideas often addressed the influence of the potential market power of large corporations (Dunn and Pressman, 2005). He believed that corporations could become price makers, rather than price takers, by weakening the accepted principle of consumer sovereignty (Galbraith, 1970). This, in turn, allowed corporations to efficiently increase the production of their goods if they could achieve the strongest market power.